Hello! We’re Laura and Jo
We’re also the duo behind noted. the newsletter that goes
beyond the noise of algorithms, delivering a meaningful blend of recommendations on food, culture, and getaways straight to your inbox.
If you’ve been with us for the journey, you’ll remember us as i-on, the much-loved lifestyle magazine and brand that set the standard for what a local magazine could be.
For nearly two decades, i-on was your trusted source for uncovering Edinburgh’s hidden gems as a luxury print magazine, connecting readers with experiences and helping local businesses stand out.
Now, we’re back—refreshed and reimagined as noted. 
We’ve taken the timeless quality of these pages and everything our readers loved about i-on and, with the same commitment to quality and discovery, deliver beautifully curated, ahead of the curve content straight to your inbox. A great newsletter doesn’t just inform, it builds a relationship.
What we do
Our mission is to help you fall in love with Edinburgh all over again. Every week, we deliver a beautifully designed newsletter packed with carefully curated content to help you get the most out of life in Edinburgh, one email at a time.
Discover the best of the city – We’ll be shining the spotlight on the places worth talking about; the incredible businesses that give Edinburgh its buzz. The ones that you’ll want to go try and to recommend to all your friends.
Win amazing prizes – We’ll be keeping you up-to-date with news from our selected partners too, with exclusive offers and prize draws that you’re unlikely to find anywhere else, giving you the chance to experience the best local businesses firsthand.
Connect with our community – With over 20,000 loyal subscribers and a growing social audience, Noted is more than just a newsletter—it’s a vibrant community that loves Edinburgh as much as you do.
Stay noted.
Ready to join us? Subscribe now to get the places worth talking about in Edinburgh delivered to your inbox every week, and exclusive offers and prize draws that you’re unlikely to find anywhere else.
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